Vietnam’s first food & drink retail experience space

Showcasing 40+ local artisans

From award-winning local craft spirits to premium Dak Lak Robusta, Shan Tuyet Mountain Green Tea, single origin craft chocolate from Danang, and Smoked Fish Sauce from Cua Khe Village, Hoi An.

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Tastings and workshops

Led by tastemakers and people who love what they do

We collaborate directly with local artisans and craft makers to bring you insider stories and deep-dive tastings.

Our trained industry guides lead every session, delivering workshops packed with rich, meaningful content you won’t find anywhere else.

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Gifts for the discerning

One-of-a-kind products, exclusively sold

Whether you’re out to impress a VIP client or simply want to say ‘thank you’ in a simple yet significant way, our concierge has got you covered.

We curate bespoke, customizable gifts with one-of-a-kind items made to leave a lasting impression.

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Spotlighting Vietnam’s food and drink artisans

Local Gifts

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Food & Drink Experiences

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Collaborations

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2.790.000
2.400.000
2.000.000
1.650.000
1.500.000
1.450.000
1.350.000
50.000
220.000
1.200.000
85.000
85.000
140.000

Chocolate & Sweets

Dark chocolate covered mango

150.000

Chocolate & Sweets

Dark chocolate covered orange

150.000

Chocolate & Sweets

Dark chocolate covered banana

150.000

Chocolate & Sweets

TBROS – Dark Chocolate 63%

85.000
85.000
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Corporate Experiences

From customer engagement to unforgettable dining and corporate events – leading global organisations trust us to deliver exceptional, Vietnam-focused food and drink experiences and bespoke gifts for their VIPs.

Companies we’ve worked with

Meet the founder:

JOVEL CHAN

Jovel has been keeping her finger on the pulse of Vietnam’s fast-evolving food and drink scene since 2020

She quickly fell in love with the country after accidentally stumbling into her first speakeasy bar tucked away on the third floor of an old residential building in Ho Chi Minh City. Since then, she has been discovering and writing all things food and drink on her blog and for international magazines like Travel + Leisure Southeast Asia.

Today, her food tours and experiences bring all the untouched hidden gems, stories, and bars to life as she continues her mission to spotlight Vietnam’s food & drink scene beyond Banh Mi and Pho.

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Visit Us

Saigon Social is Vietnam’s first food and drink retail experience space, where tastings, pop-ups, and retail collide—no fluff, just damn good flavors and stories.